This award aims to celebrate businesses that have their origin in creativity, skill and individual talent. Winning businesses will have demonstrated commercial success from a rural base, or developed products that embrace a rural theme or tradition. Entrants might create works of art, design or make products, or reimagine traditional rural crafts for the modern business world. Whatever entrants create, it will be of exceptional quality, and the winner will combine their creativity with a keen sense of business acumen. The winning business will be able to demonstrate the following:
• A clear strategy for business growth and sustainability
• Achievement of their aims and objectives.
• A clear understanding of the market and customers to whom the business is selling.
• Customer satisfaction.
• Strong business ethics and financial competency.
• How being rural shapes the way that the business operates.
• Customer and/or staff engagement.
• Effective leadership, operation and management.
• Uniqueness in offering – what sets the business apart from the competition.
Best Rural Social Enterprise, Charity or Community Project
Our judges had a difficult task in early November when they had to judge all our 2020/21 entries to find the top 6 businesses in each category. We had so many fantastic entries, but the judges have decided on the businesses below to be named this year’s National Finalists.
Our National Finalists will now be judged once more before the winner and runner up in their category will be announced on Thursday 25th February 2021 at our online National Final.
Best Rural Creative or Artisan Business Finalists
Barker & Sloane
Edward Johnson Ltd
Romney Marsh Wools